"It is important and very necessary to bring in guests from
outside the Columbia region," commented Director of Sales for the Midlands
Authority for Conventions, Sports & Tourism, Jason
Outman. "From visits like these, the booking potential
increases. When this happens, it directly affects both the number of tourists
that visit the Columbia region in the future, as well as it aids in our regions
overall economic development."
While here, the visitors, some traveling from across the
country, will have the opportunity to visit the South Carolina State House,
Columbia Museum of Art, Riverbanks Zoo and Garden, South Carolina State
Farmer's Market and enjoy a cruise on the Spirit of Lake Murray.
"These tours are yet another way we as the Midlands
Authority for Conventions, Sports & Tourism are working to increase tourism
across the Columbia
region," stated President and CEO, Ric Luber.
"We as an organization are focused on not only promoting from within, but getting
visitors here to see why we are so proud of Columbia, SC."
About the Midlands Authority for Conventions, Sports
& Tourism
The Midlands Authority for Conventions, Sports & Tourism is a private,
not-for-profit corporation funded primarily by revenue generated by visitors
through accommodations taxes and is the parent organization of the Columbia
Metropolitan Convention & Visitors Bureau, the Columbia Metropolitan
Convention Center, and the Columbia Regional Sports Council.
The mission of the Midlands Authority is to strengthen the area's economy by
marketing and selling Columbia,
its accommodations, restaurants, facilities and attractions as a destination
for meetings, conventions, tradeshows, special events and leisure travel. For
more information, please visit columbiacvb.com.
###